Munich, September 30, 2009. SevenOne International will be presenting a broad portfolio of new formats at MIPCOM in Cannes from October 4 to 9. The ProSiebenSat.1 Groups programming sales company offers innovative entertainment shows and fascinating magazines. Highlights include the reality competition show Culture Shock: Norway, the game show Money Trap and the successful celebrity sports fun event Ice Soccer, the latest addition to Stars in Danger, as well as shows like Kick the Pros.
SevenOne International will be distributing the format development output from the exclusive multi-year agreement with Dick de Rijk, one of the top creative minds in the entertainment industry. Previously, de Rijk served as an Exclusive International Creative Partner for Endemol, where he was responsible for the creation of worldwide top-selling formats like Deal Or No Deal, which was broadcast in some 150 countries.
At MIPCOM, SevenOne International is also going to present the three new entertainment shows Funny Farm, The Ultimate Mechanic and The Perfect Donor. These will be the first formats that were co-developed in scope with the co-production deal between the ProSiebenSat.1 Groups production company Redseven Entertainment and the The Gurin Company, USA.

Jens Richter, Managing Director SevenOne International: Im thrilled to go to Cannes with fun shows like Culture Shock: Norway and Ice Soccer. Its fantastic to present the first formats co-produced by Redseven Entertainment and The Gurin Company, like Funny Farm and I cant wait to introduce the next Dick de Rijk hit.


Portfolio Outline
Formats:
Do you have a clue where you come from even if youve never been there? That's the question in Culture Shock Norway" (produced by Monster Entertainment). In this reality show, a group of ten disoriented Norwegian-Americans is dropped into Norway to complete a series of extreme physical and fun challenges. In the final episode, the winner not only receives a 50,000 Dollars prize money, he is also entitled to a family reunion with the long-lost relatives in Norway.
Its off the turf and onto the ice: in the celebrity sports event Stars in Danger: Ice Soccer (produced by Brainpool) soccer is played in an ice hockey arena. Instead of using cleats or spikes, the players wobble around the playing field on the slippery soles of bowling shoes. Other editions of the fun sports event series Stars in Danger (produced by Brainpool) are Asian cooking Woks racing, Car Ball and Stock Car Crash race. Face your fears! - this is the motto of Fobiac (produced by NovusTV). In each episode of the show, the viewers are introduced to one fear and they can watch how three celebrities try to overcome their fears in challenging tasks. Thanks to exciting experiments, scientific facts and figures and the explanations of an expert, Fobiac also helps to develop a deeper understanding of fears. In the innovative game show Money Trap (produced by Redseven Entertainment) two families will be handed a suitcase filled with 15,000 in cash. All they have to do is spend the money. The catch: Only the family with the most money remaining will get to keep their purchases. In the sports comedy format Kick the Pros (produced by Constantin Entertainment) a football team of cast celebrities and regular fans is opposed against the nations most successful, most loved and most hated football club. The finale is a nerve-wrecking live match in front of a packed stadium, presented by popular hosts and well-known sports commentators. All proceeds from the event are donated to charity. Summer Girls (produced by Joker productions) is an entertaining reality casting for young and sexy girls. Battle of the Homes (produced by TV People) gives 3 couples all close friends the chance to share their unadorned truth of each others taste in interior decoration. Once the truth is out and each couple knows what their friends really think, they are given the chance to redeem themselves in their friends eyes: redesign one room!


SevenOne International
SevenOne International is the worldwide programming sales company of the ProSiebenSat.1 Group, the second-largest broadcasting group in Europe, reaching more than 78 million TV households. Apart from its core business free TV, operating more than 20 free TV stations in 12 countries, the Group is also active in a number of related industries.
SevenOne International offers an extensive portfolio of TV events, TV movies, telenovelas, prime-time series and mini-series, as well as magazine shows and entertainment formats. In addition, SevenOne International markets and co-finances the programs of third-party producers. The companys headquarters is located in Unterföhring, near Munich. The Managing Director is Jens Richter.